Maybe it’s a bit exaggerated, but my feeling is that every year we waste an average of 3 months to grow our business and get ahead of our competition. Between summer, Christmas, Easter, long weekends, intensive days, etc. We spend much of the year starting and stopping. No, don’t think […]
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Why do they not reach the general market? Why do they have an explosive initial visibility and the majority fall by the wayside? It is something recurring in our history, but if we think about what has happened in the last 10 years we see that it is repeated more […]
Life takes many turns and sometimes it leads you to meet people with whom you have many things in common. Those of us who dedicate ourselves to the world of digital marketing have the feeling that it is a “everything”, that there are many people and companies that are as […]
comma , a comprehensive strategic communications consultancy. It has just inaugurated a new space for intellectual exchange that will allow it to offer a different experience to its interest groups. Therefore, under the name ” Atmósfera comma. The new space, located on Alburquerque Street – in the Chamberí neighborhood of […]
Manuel Mirat , former CEO of Prisa, has joined the dentsu group , the main advertising and marketing group in the Spanish market, as Senior Advisor with the aim of promoting. Therefore, developing all initiatives linked to innovation, technology, people, creativity and data. Manuel Mirat his career to dentsu Mirat […]
The Inspirational’22 conferences. Organized by IAB Spain, began this Monday at the Cines Proyecciones in Madrid. Daniel Knapp, Chief Economist of IAB Europe , was in charge of opening the presentations in the E-commerce Room with his talk. The state of retail media in Europe: hangover or revolution? « Through […]
How about we start with something that is widely used in Online Marketing and that, if not already, you will have to face sooner or later: A colonoscopy? No! Your brother-in-law at the next family gathering telling you about the bargain he just got? No! Getting into an elevator right […]
Discover how to increase your conversions by applying the principles of the paradox of choice and the “fear of being wrong.” I was going to start the post by telling you “hooooola! How is everything going?” And those things that I always say but I have challenged myself to start […]
Discover how to add a free visual countdown to your emails and the effect this can have on your subscribers. I just set a timer. I have set myself exactly 30 minutes. To write and layout this article although, in principle, the time to record the video, upload it and […]
The Eiffel Tower is one of the most important Product Industry architectural icons, not only in France , but in the world. For this reason, Dassault Systèmes , together with the Wunderman Thompson France agency. Brought together a group of experts to demonstrate that environmental challenges. The professionals’ mission was to […]